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Live-Streaming: Your Business’s Next Key to Success?

As consumers continue to look for more engaging experiences with brands that sell products and services they’re interested in, learning how to live stream has become especially important. In your business, there are many benefits and opportunities that you can capitalise on, and it pays to understand everything you need to know about the medium.

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Common Live Stream Mistakes and How to Avoid Them

If you’re a business wanting to gain more followers, it is likely that you know the ins and outs of live streaming by now. The process can be fairly simple, but you need to be assisted by a camera, a computer, and a breakneck internet speed.

Anything less could likely lead to mistakes that would be detrimental to your brand. Fret not, though, as we’ve listed down the most common examples of live streaming mishaps to avoid!

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How Live Video Streaming Can Help You Build Your Business

Audiences are drawn by anything entertaining, especially videos. Videos are engaging, draw more attention, and connect with viewers more effectively. They are powerful tools that can build your brand and business. Live video is still new in the business, but its potential is evident. Here are some tips on to build your business through it.

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3 Reasons You Should Do Live Streaming for Your Business

Live streaming offers the audience a more authentic experience since it is raw and unedited. And some small business owners even conduct business through live selling. So, it’s about time that more prominent companies start using live streaming to connect with their customers. Here are three reasons you should include live streaming in your business promotions.

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3 Reasons Live Streaming Can Boost Your Brand

We live in an internet-driven world where people have grown desensitised to advertising; that’s why it’s crucial to bring something new to the table.

That’s where live streaming comes into play since it offers a more authentic glimpse into the behind-the-scenes of your brands. When done right, this can provide genuine entertainment for your viewers, but what exactly makes it such a powerful tool in your marketing arsenal?

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3 Reasons to Include Live Streaming In Your Brand Strategies

For any business to grow, a brand-building strategy is a must. Without one, you and your employees will blindly try to grow the business. More often than not, this will lead to unfavourable results, with the business losing money and precious time in the process. No matter your industry, setting up a brand-building strategy is vital.

One of the most effective brand-building strategies that not many people utilise is live streaming. Here is why you should incorporate live streams into your brand-building efforts.

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A Guide to Choosing the Right Live Streaming Platform

Although free options are available, such as YouTube Live, Facebook Live, and Instagram Live, live streaming platforms have limitations that stop you from reaching your full branding potential. This is especially true if you have more complex needs than just going live to an audience.

Investing in a reliable platform with all your preferred features and growing and scaling with your needs, and meeting your budget should be top priorities. To help you choose the right platform, use this article as your guide.

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4 Ways to Use Live Streaming to Benefit Your Business

Although live streaming is seen by many as a method to showcase various things for entertainment, not many realize that live streaming can actually be useful for businesses. For example, SpaceX has been live-streaming their launches to bring more attention to their program and pique the interest of viewers. Of course, even if you are not as large as SpaceX, your company can still definitely use live streaming as a way to grow your business.

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3 Livestreaming Tips for Growing Your Brand Online

Live streaming is not only limited to individuals. You can also use it for growing a company's brand! If you are a business owner looking to grow your brand in the online space, live streaming is something you must consider. It allows you to interact with your audience and bring more awareness to your brand.

With that said, if you are planning to live stream for this purpose, here are some tips you can follow to grow your brand online.

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Why Your Brand Should Use Live Video for Marketing In 2021

In the last few years, one of the breakout trends in the marketing world is video content.

In 2020, over 80% of marketers reported that video had given them a positive return on investment (ROI), a stark contrast to the 33% who felt this way back in 2015. And more importantly, consumers use video as an integral part of their journey with the brands they choose to support.

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