Winter in Amsterdam means lights, food stalls, and back-to-back events. From company holiday dinners to public countdowns, people across the city are making plans to mark the season.

Live streaming has rapidly become a popular way to broadcast events, especially in lively cities like Amsterdam.

Picture this: a grand hall filled with anticipation as the lights dim and the event kicks off.

This blog will discuss the various benefits of growing your business through live streams. Keep reading!

Do you want to learn about the benefits of live streaming? Here are five notable ways live streaming can help digital marketing.

You can also just wish to stream professional footage directly to your corporate website or event page. Continue reading to learn why this is the best option!

By providing a live, real-time experience, you can give your audience a taste of what you have to offer and get them excited about your brand.

Whether you're sharing a personal moment or broadcasting a professional presentation, live streaming is a powerful tool for communication.

Before you go live on a video platform, it's important to familiarize yourself with some basic best practices. This will ensure that you put your best foot forward and represent your business or brand in a positive light.

Live streaming helps create a real connection. With the demand for greater quality, the right live streaming platform can help you make the most of your video marketing.

Live streaming video marketing goes beyond video advertising. It is a social-media-oriented, interactive, and highly engaging form of communication. This approach is a powerful way to direct people's attention towards your business, product, or service.

In the first article, we talked about several live streaming video myths your business should pay less attention to. We’re back with more of those today, so your company can fully maximise its video production potential.

Live streaming or live broadcasting does not only give your business traction and attention but also allows you and your target audience to engage with each other. It creates a real-time connection that helps build rapport and ultimately creates a strong bond between your potential customers and your brand.

Stylised videos of your products seem distant, but live streaming has the power to make your customers feel like they’re shopping in real-time for a more personalised experience. So what makes live streaming one of the best tools in your e-commerce marketing arsenal?

As consumers continue to look for more engaging experiences with brands that sell products and services they’re interested in, learning how to live stream has become especially important. In your business, there are many benefits and opportunities that you can capitalise on, and it pays to understand everything you need to know about the medium.

Who doesn't enjoy a great buy-one-get-one deal? It’s always nice to get two donuts instead of one, or two months of service for the price of a single month. Why wouldn’t we love getting double the output with the same amount of input when it comes to marketing as well?

In this short guide, we’ll be discussing what goes into live streaming and how you can make a successful business plan out of it. We’ll also be providing tips and tricks that will help you launch a live streaming event.

If you’re a business wanting to gain more followers, it is likely that you know the ins and outs of live streaming by now. The process can be fairly simple, but you need to be assisted by a camera, a computer, and a breakneck internet speed.

Anything less could likely lead to mistakes that would be detrimental to your brand. Fret not, though, as we’ve listed down the most common examples of live streaming mishaps to avoid!

Audiences are drawn by anything entertaining, especially videos. Videos are engaging, draw more attention, and connect with viewers more effectively. They are powerful tools that can build your brand and business. Live video is still new in the business, but its potential is evident. Here are some tips on to build your business through it.