Before you go live on a video platform, it's important to familiarize yourself with some basic best practices. This will ensure that you put your best foot forward and represent your business or brand in a positive light.

They say the human brain processes visuals 60,000 times faster than text. It is easier to remember something you've watched than something you’ve read. Consumers are used to seeing videos and hearing the audio for entertainment and information. If you do it right, your videos will be remembered more than any other content you share.

Video content is the most powerful way to humanise a brand and scale a business. With the rise of TikTok, Instagram Reels, and more, it's clear that video is the future of content marketing.

Video content helps consumers today make better purchasing decisions. Here are reasons video content will work for you and bring your business success.

Nowadays, brands turn to social media as their channel to promote their products and services because of the massive exposure it provides. Social media networks also provide brands with analytics that help them see how consumers react to their content, messages, and product offerings.

In a competitive world, messaging and marketing is just as important as development. You might already know how difficult and expensive creating video content can be.

Investing in bespoke imagery developed by expert food stylists and photographers is an investment in your product’s marketing footprint. Keep reading on!

Nowadays, a corporate video often holds three qualities. It should be engaging, passionate, and credible. After all, a corporate video is used for a number of marketing purposes. Read on to discover more about creating an effective corporate video and its required characteristics.

Live streaming helps create a real connection. With the demand for greater quality, the right live streaming platform can help you make the most of your video marketing.

Nowadays, events are more successful when you broadcast them live and also cost much less than producing an in-person event. In a post-COVID 19 era, live streaming is here to stay, even if in-person events are slowly becoming popular again. Aside from being a part of the new norm, there are obviously a lot of benefits to doing live streaming, especially if you aim to get a good return on investment. We look into these benefits and why you should broadcast your next event online.

In this digital age, it’s important to create high-quality videos as a useful way to share your stories and preserve your memories. There are a few things that can be done to make videos look professional. First, it’s important to use high-quality production values, such as the use of high-definition cameras and professional lighting. Additionally, editing the video should be done professionally by removing any errors or mistakes and by adding transitions between scenes and captions or titles.

While technology has allowed us to communicate with one another regardless of our location, the value of face-to-face conversations and interactions has never faded. More often than not, some things are better done in person, but sometimes, you don't have much choice but to go virtual. This can apply to many things, some small and some big. A good example of this is events, where virtual events can be hosted in place of in-person events to engage audiences from around the world.

Live streaming is the transmission of live video over the internet. This technology has been around for many years, but it has only recently become popular on platforms like Facebook Live, where all videos are streamed live.

Digital marketing continues to dominate the online platform as the best way to promote products and services on the internet. One of the tools is video marketing, or the effective use of motion pictures to inform, persuade, or attract customers into subscribing to or supporting various products or services. However, how does video marketing benefits businesses? Here are some ideas.

Using video content to revitalise a dying business is one of the best marketing strategies today. By shooting product videos, informational reels, and motion pictures that tell the company's story, untapped consumers get to know the business and how it can benefit them.

To wrap everything up, a video business card is not just an introduction of business. It is a way to get your customers and audience engaged with what you do!

To wrap everything up, a video business card is not just an introduction of business. It is a way to get your customers and Audience engaged with what you do!

To make high-quality videos to ensure you are making the most results, and to help you create good videos, here are some video production tips you must follow!

There are so many ways to use videos to build brand. Building a brand is not just about sharing a special picture of product or building a sub-par website!

Live streaming has become prominent. Below, we will discuss live streaming and how it can be beneficial for your business.