Over the years, companies have explored various ways of making their cards stand out among the rest. They explore different layouts, sizes, designs, colours and even added QR codes and other gimmicks to make a good and long-lasting impression. But if you want an innovative and high-tech way to present your company, you can explore giving out a video business card instead.

It may seem like just anyone can take food photos, but there's actually quite a lot that goes into it. Read on to learn about how food photography is key for a restaurant menu and website.

Are you looking for new ways to capture the hearts of your clients? Do it with a company culture video!

To give you an idea of how to proceed, here are some things you need to know to make the perfect culture video:.

Although live streaming is seen by many as a method to showcase various things for entertainment, not many realize that live streaming can actually be useful for businesses. For example, SpaceX has been live-streaming their launches to bring more attention to their program and pique the interest of viewers. Of course, even if you are not as large as SpaceX, your company can still definitely use live streaming as a way to grow your business.

Live streaming is not only limited to individuals. You can also use it for growing a company's brand! If you are a business owner looking to grow your brand in the online space, live streaming is something you must consider. It allows you to interact with your audience and bring more awareness to your brand.

With that said, if you are planning to live stream for this purpose, here are some tips you can follow to grow your brand online.

In the last few years, one of the breakout trends in the marketing world is video content.

In 2020, over 80% of marketers reported that video had given them a positive return on investment (ROI), a stark contrast to the 33% who felt this way back in 2015. And more importantly, consumers use video as an integral part of their journey with the brands they choose to support.

Wondering if your company requires a video marketing strategy? The answer is maybe. It is important to understand that not every industry needs video marketing to do well. However, even for such industries, video can find a place depending on the goals of the video. They can be about anything, from a behind-the-scenes look at a company’s operations to a tutorial about a particular product.

That said, how do you figure out if you need a video marketing strategy? You certainly will if you find yourself in any of the following industries:

Planning a corporate event may be tedious and time consuming. Towards the end of the planning process, you may be wondering if you had gotten each step done correctly and if you were able to book all the necessities for the event. One such step that may be overlooked would be booking a videographer.

There is a reason why the services of a videographer may be a little pricey. Just like other professional skills, videography takes a level of professional experience and knowledge to be executed perfectly. Before you decide to do the videography of your event yourself, this blog post will help shed some light on why hiring a professional videographer will be a good decision for your event.

When you end up needing to create a video that's not just good, but great, it's not just about fancy or solid equipment; it's also about the video production being executed in a manner that's no less than flawless.

So, what are some great tips for creating a brand video strategically?

The online world is filled with all sorts of content, with the most common being video content. In fact, more than half the users on the internet watch videos on platforms like YouTube. Whatever they are watching, they can all agree that watching videos is much more exciting and interesting than reading piles of text.

For businesses around the world, this means that if you want to maximize your online presence, having a video marketing strategy is an effective way to do so.

Promotional videos are the best way of capturing a potential customer’s attention. About 81% of consumers have been convinced to purchase a product or try out a service after being exposed to a brand’s video.

Consumers are scared of various things—missing out on a sale, skipping a much-awaited holiday trip, or losing an upcoming affair. As much as possible, people try their best to avoid feeling helpless for not making it to a specific occasion because of a clash in schedules.

Audiovisual (AV) production is integral to ensuring your business’s virtual events are a rousing success. However, you may not be well-versed in the professional world of event video production, leading you and your team to hesitate to grab this valuable opportunity. Fortunately, we have the easy-to-understand information you need to run your next big event.

The secret to advertising your brand to your target audience and increasing your potential customers’ engagement is by tailoring your offers according to their needs. By accommodating people’s demands, you will make your clients feel special because you’re proving that you care about your brand’s connection with consumers!

Videos are an excellent investment that will reap you good results later. However, since more brands and companies are creating videos today, you need to make yours more purposeful and entertaining. If your brand story allows, try to create various videos in different formats. That way, you can capture more people’s attention and create different content types for your brand.

A video production agency is often swept under the rug when it comes to content creation, as it is much cheaper to hire someone to write about a product or service compared to …

Convercent reached out to us and asked us to film their CPO's keynote speech for the international virtual conference, Converge 20. In her home, here in the Netherlands.

We really miss being out in the field and shooting. A small tribute to live events.